Supporting forestry families and industry in BC.
In mid-2020, Verrall Design was proud to have been asked to develop the logo and brand identity for the BC Forestry Alliance.
We’re proud to support industry and working families in British Columbia. The BC Forestry Alliance is doing good work to help protect jobs in forestry around the province. Their advocacy is helping ensure prosperity for families for generations to come. We designed their brand identity to reflect the strength of BC forestry workers.
BCFA’s brand identity, taking its colour palate from BC’s natural beauty including our rivers and forests. The logo itself is both a three-tiered tree and an arrow pointing upward, representing an optimistic and visionary future of BC’s forestry sector.
The font chosen for BCFA’s logo is League Spartan Bold. A strong and visually direct font chosen for its readability on professional documents and signage.